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Arun Kumar named IPG Mediabrands' first Chief Data & Marketing Technology Officer

By exchange4media News Service | Mar 24, 2017

Kumar will continue as Global President of Cadreon, IPG’s Programmatic Technology Business

Malini Agarwal tops IMPACT's list of 50 Most Influential Women, 2017

By exchange4media News Service | Mar 24, 2017

Taking native advertising to an altogether different level, Agarwal is undoubtedly one of the biggest influencers in the digital space today

Maneeza Ahuja appointed Branch Head, Percept/H Delhi

By exchange4media News Service | Mar 24, 2017

Ahuja takes on the additional responsibility of leading the North India portfolio of Percept One as Sr VP and Head, Percept One - North

Raghav Bahl rubbishes corruption allegations, may take legal action against PGurus if necessary

By Saif Ahmad Khan | Mar 24, 2017

The website alleged that Raghav Bahl and Peter Mukerjea paid a bribe to Karti Chidambaram to get FIPB approvals

Star Plus and Sony Pal lead urban and rural markets respectively @BARC Week 11 Ratings

By exchange4media News Service | Mar 24, 2017

According to BARC data for week 11, Star Plus and Sony Pal maintain their hold over urban and rural markets respectively

Will the top line of listed TV news companies de-grow at the end of FY 2017?

By Saif Ahmad Khan | Mar 24, 2017

The income of several listed television news companies fell on a comparative basis over a period of nine months between April to December 2016

Durex gets even more young and playful with Durex Jeans

By exchange4media News Service | Mar 23, 2017

Durex Jeans is a culmination of the Durex brand’s youthful, zesty and adventurous nature

Flashed Yesterday: Times Network re- launches Magicbricks Now as Mirror Now

By Priyanka Mehra | Mar 23, 2017

The channel will attempt to cover subjects like Crime, Women’s safety, Traffic woes and civic issues such as Cleanliness, Health, Environment, Power, Water

K&J undergoes re-engineering; puts a pause on search business

By exchange4media News Service | Mar 23, 2017

Partners Abha Kapoor and Nita Joshi now see a need to transfigure the fundamental approach towards providing a broad spectrum of expertise and counselling that has been the bedrock of K&J's success

MEC named 2016 Media Agency Partner of the Year, Americas, by Adobe

By exchange4media News Service | Mar 23, 2017

The accolade recognizes MEC’s commitment to create data-driven and innovative brand communication and celebrates the work that MEC and Adobe delivered together in 2016

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