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Not Just Sensex, Mukesh Ambani's #100MillionOnJio Rocks Twitter, TV

By Priyanka Mehra | Feb 23, 2017

A defining speech of RIL Chairman Mukesh Ambani on Tuesday afternoon on Jio didn't just fire up the bell-weather stock to a nine-year high on Wednesday, but Twitter and TV as well

enba 2016: shortlist unveiled

By exchange4media News Service | Feb 21, 2017

The jury for enba 2016 was led by Star India’s Managing Director, Sanjay Gupta.

Pitch Madison Advertising Report 2017: What advertisers are getting wrong?, experts debate with Arnab Goswami

By exchange4media News Service | Feb 20, 2017

The Pitch Madison Advertising Report 2017 was recently released at the ITC Grand Central in Mumbai. On the sidelines of the launch a panel discussion was held on the topic, What advertisers are getting wrong?, moderated by Arnab Goswami

"Rightsizing" underway at ABP Group to tide economic headwinds

By exchange4media News Service | Feb 06, 2017

While the review for rightsizing at ABP was underway since several months, it was accelerated with a sense of urgency due to the government’s decision to demonetise high currency denomination notes.

News broadcasters pin hopes on elections, budget & IPL to boost ad revenues

By Priyanka Mehra & Ruhail Amin | Jan 24, 2017

Another big factor that has helped the news broadcasters to tide over the demonetisation blues has been the build up to the UP and Punjab elections, which has spiked the levels of audience interest in news channels and thus advertisers.

Nike India, Madison India, Publicis India emerge big winners at Prime Time Awards'16

By exchange4media News Service | Jan 21, 2017

The fourth edition of the exchange4media Prime Time Awards concluded today with Nike India taking home the Advertiser of the Year award and Publicis India winning the Advertising Agency of the Year award. Meanwhile, Madison India won the Media Agency of the Year award for the second year running

ABP News unveils new logo

By exchange4media News Service | Jan 19, 2017

The colours reinforce ABP News’ commitment to a fair, unbiased and open culture

Star India Madison, Contract Advertising lead Prime Time Awards shortlist

By exchange4media News Service | Jan 16, 2017

Madison sees 41 entries make it to shortlist. Star India, with 25 entries, Contract Advertising with 12 entries, Mindshare with 11 entries and Godrej Consumer Products with 8 entries, other notable names in the shortlist for the 4th edition of exchange4media’s Prime Time Awards

Gautam Bhattarcharya quits ABP after 34 years

By exchange4media News Service | Jan 12, 2017

His last post was that of Associate Editor, ABP

Subhadeep Dawn joins Contract Bangalore as Creative Group Head

By Sarmistha Neogy | Jan 03, 2017

Earlier to this, he was working as the Creative Supervisor at DDB Mudra, Kolkata

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