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BIBA Girls tackles body shaming across age groups in its latest digital film

By exchange4media News Service | Sep 02, 2017

The film is an extension of the ongoing 'Change' series of campaigns by the brand and urges us to take charge and do our bit in spreading body positivity

#StarPlusDopahar trends on Twitter; garners 1.3k tweets

By exchange4media News Service | Apr 04, 2017

Star Plus’ new property created quite a buzz on Twitter after its launch on April 3

DEN Networks launches DEN TV+, OTT services

By exchange4media News Service | Feb 28, 2017

The new online platform offers up to 130 Live channels, 2,500 movies and 10,000 hours of VoD in Hindi, English, and other regional languages; Den TV+ is the only mobile TV video app from India to offer access to instant, non-stop news

Goldmine Advertising wins LIC Mutual Fund's creative duties

By exchange4media News Service | May 27, 2016

As per the mandate, the agency would be responsible for LIC Mutual Fund’s media planning, ATL, BTL and Digital activities

Goldmine Advertising bags digital marketing mandate for iBhejo.com

By exchange4media News Service | Mar 12, 2016

Goldmine Advertising, an intergrated communication agency, has won the digital marketing mandate for e-commerce portal iBhejo.com

Goldmine Advertising bags digital marketing mandate for iBhejo.com

By exchange4media News Service | Mar 11, 2016

Goldmine Advertising, an intergrated communication agency, has won the digital marketing mandate for e-commerce portal iBhejo.com

Patanjali Ayurved's bitter pill for MNC's

By Madhuwanti Saha | Feb 09, 2016

From a nonexistent advertising budget to one of the biggest FMCG advertiser, Patanjali Ayurved’s steady growth has managed to make multi-national giants take notice and be wary of its presence at the same time

BIG Magic Bihar and Jharkhand rebrands as BIG Magic Ganga

By exchange4media News Service | Aug 18, 2014

The channel attempts to enhance authentic regional flavour through locally shot programs, derived from local insights like 'establishing self-identity' and 'preserving local culture'

Shekhar Gupta steps down as Editor-in-Chief of Indian Express

By Abid Hasan | Jun 03, 2014

In his farewell letter, Gupta says, "Goodbye notes can be heartwarming or heartbreaking... I say goodbye now with joy because I leave behind a wonderfully vibrant newsroom"

Shekhar Gupta steps down as Editor-in-Chief of Indian Express

By Abid Hasan | Jun 02, 2014

In his farewell letter, Gupta says, “Goodbye notes can be heartwarming or heartbreaking... I say goodbye now with joy because I leave behind a wonderfully vibrant newsroom”

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