Ad roadblock for ITC brands on Star Network

ITC’s personal care brands Fiama Di Wills are Vivel are the only ads on Star Network channels from 8 pm on December 15 to 8 pm on December 16.

ALTBalaji basks in the validation received for 'BOSE: Dead/Alive'

Made on a shoestring budget starring Rajkummar Rao, the team reports that its the most binge watched series across digital mediums

Star Network, Intel in strategic pact to promote Intel Core’s new ‘parivaar’ of processors

Star India has been entering into innovative tie-ups with various brands, for example, the Vodafone roadblock that was done on the entire Star Network...

Vijay TV shifts focus to fiction again

After successfully experimenting with various non-fiction shows during prime time and non-prime time, Vijay TV, the Tamil GEC from Star Network, has a...

Vijay TV arms itself with new marketing plans & shows

Vijay TV, the Tamil GEC from Star Network’s stable, is on a roll with new initiatives in terms of marketing plans and new shows.

Ad roadblock for ITC brands on Star Network

ITC’s personal care brands Fiama Di Wills are Vivel are the only ads on Star Network channels from 8 pm on December 15 to 8 pm on December 16.

STAR bags Indian cricket’s broadcast & digital rights

STAR has won the broadcast and digital rights of Indian cricket matches, under the aegis of the BCCI, for a period of 2012-2018 at Rs 3851 crore for 9...

‘Satyamev Jayate’ created a bond with the audience

I cried, I was angered, I was hurt, I was ashamed, & I was proud, says Suparnaa Chadha of exchange4media while sharing her impression of the show

STAR’s regional gamble in Maharashtra pays off

In the fiercely competitive Maharashtra market, Star Pravah is ahead of elder sibling Star Plus and other GECs

Quick five with Suvarna’s Anup Chandrasekharan

Suvarna’s Business Head talks about the success of ‘Kannadada Kotyadhipati’ and the channel’s differentiated content strategy

Disgruntled advertisers & media agencies speak up

Leaders from media agencies & advertiser community share concerns over the shift to monthly ratings by select channels and take a firm stand. Here is...

Youth in India spends lesser time in front of the TV: Anup Chandrasekharan

Youngsters have access to other forms of entertainment such as internet, apps, etc. Hence, the rating for a GEC is higher than youth channels, says th...

Vijay TV launches Mahabharata in Tamil

The show is targeted at the youth. Digital, OOH, on-ground, radio & print media are being used for promotions. Special episodes with scholars, explain...

Dispute with MSOs causes Sony's ratings to plummet

The channel's positioning and placement has suffered in the past few weeks due to the ongoing dispute between One Alliance and the two major MSOs - DE...

Suvarna TV gears up to air Kannada version of 'Bigg Boss - Season 2' from June 29

Actor Sudeep will host 'Bigg Boss - Season 2', which will have 14 celebrities from cinema, TV & other fields. The reality show, produced by Endemol Pr...

BARC Week 46: Sony Ten 1 leads sports genre with three shows

Sony Ten 1 took over Star Sports 1 Hindi to lead the sports genre with three of its properties making it to the Top 5 Programs for BARC Week 46

Bloomberg UTV appoints Manoj Menon as Senior VP, Ad Sales

Bloomberg UTV has been abuzz with activity in recent months. The channel has had some high level inductions in the last few quarters. The most recent...

Balaji Telefilms ropes in Sameer Nair as Group CEO

A veteran industry executive-turned-entrepreneur, Nair was formerly Programming Head, COO & CEO of Star Network, and more recently, CEO of NDTV Imagin...

Suvarna TV launches ‘Kitchen Khiladigalu’

Cookery based reality show ‘Kitchen Khiladigalu’ goes on air from January 30 and will be aired Monday-Friday. Knorr is the title sponsor o...

Suvarna TV beefs up fiction line-up with 2 new shows

Suvarna TV is looking to increase its loyal viewer base in the early prime time band of 6-7 pm with the launch ‘Cheluvi’ and ‘Pallav...

Star channels launch on IPTV Swiss operator – Sunrise

Sunrise TV, the largest telecommunications company in Switzerland, has announced the launch of the STAR Pack, which includes Star Plus, Star Gold and...

Star Jalsha’s ‘Chalo Paltai’ initiative goes green

Star Network’s Bengali GEC extends its brand philosophy to bring about change this time through <br /> ‘Chalo Paltai ’, a project a...

Star Jalsha to launch in the UK on Nov 22

With this, the STAR channels in the UK now include Star Plus HD, Star Plus, Star Life Ok, Star Gold, and Star Jalsha

Star expands UK channel offering in distribution pact with Sky

In addition to a channel carriage renewal for its existing channels, Star TV will also launch HD and on demand services as well as its Bengali GEC Sta...