Passion meets Intel in new campaign

This is the first ever campaign from Intel with primary focus on the Indian audiences and highlights the importance of technology

Intel's new campaign 'Ek Kadam Unnati Ki Aur' aims to reach 50 million people

Telangana, Haryana, Uttar Pradesh, Tamil Nadu, Maharashtra, Gujarat, Karnataka, Chhattisgarh, Andhra Pradesh, Assam and Kerala are the states being ta...

How Intel strategised with art through technology

Sandeep Aurora, Director Marketing, Intel South Asia showcases how the tech company has gone beyond engineering to create an emotional connect

The youth is as dynamic as data, say experts

Youth mktg remains the primary focus & also a challenge for brands in a multi-screen era. Innovation, interaction, content & risk-taking can be crucia...

Marketers look forward to a more optimistic 2014 after annus horriblis

In 2014, brands are expected to invest in marketing activities with a whole new perspective, and a good example is that of Coca-Cola, which plans to s...

Flashback 2014: The year saw the coming of age of social media

Sandeep Aurora, Director, Marketing and Market Development at Intel, talks about the top trends and challenges that the marketing fraternity saw in th...

Intel India encourages cricket fans to paint their passion

Intel India has announced the launch of their new digital campaign ‘Picture your Passion’ to promote its new generation of processors and...

Digital marketing biggest challenge and opportunity for brands in 2014

We speak to top marketers on what was the biggest challenge that was faced by the marketing fraternity in 2014. All insights pointed to one truth

Using entertainment to build a brand @Pitch CMO Summit

The Summit will showcase brands that have built emotional connect through entertainment. It will take place in Delhi on Mar 1 & Mumbai on Mar 6