Rainmaker Ventures invests USD 5 mn in YAAP

Rainmaker Ventures with presence in India, USA, Brazil and Singapore is an early stage start-up fund of $US50mn that was launched in December last yea...

Content marketing leads to greater impact, say IDMA jury

As digital marketing continues to evolve, one aspect that has risen to prominence is the importance of storytelling. This has given rise to the need f...