Platinum Outdoor puts a giant Tata Motor's Tiago car on a hoarding

The agency put up an actual real size 3D model of the car on a hoarding in prime location in Mumbai

Idea Cellular's outdoor duties slated to go to Mudra Max

The account size is pegged at Rs 20 crore, confirm highly placed industry sources. The last three years have seen extensive use of OOH by the telecom...

Idea Cellular's outdoor duties slated to go to Mudra Max

The account size is pegged at Rs 20 crore, confirm highly placed industry sources. The last three years have seen extensive use of OOH by the telecom...

Billboard of the week: Idea’s campaign at Kumbh Mela

Smart planning, right use of media formats & simple messaging make Idea’s Kumbh Mela campaign impressive

Cheil brings Samsung Galaxy Note out of home

The high decibel high impact campaign with an extensive mix of out of home media vehicles was executed across eight cities

Pepsico creates high brand recall for brand Slice in Mumbai

Katrina Kaif cheek-to-cheek with a cut mango – the visual is sensual, mouth watering, and traffic stopping. It’s the new Slice campaign hitting Mumbai...