EMVIEs 2017: Madison Media wins Grand EMVIE; Wavemaker comes in second in Media Agency of the Year tally

The awards which saw over 816 entries were adjudged by a distinguished jury of around 211 industry leaders through intensive judging sessions across t...

Madison Media bags Sri Sri Tattva Media AOR

The agency will handle the planning and buying assignment for Print, TV, Radio, Cinema and Outdoor for the FMCG advertiser

Lodestar tipped to win Rs 500 crore Marico media account

Madison Media is the current incumbent. Marico is a leading consumer products group in the global beauty and wellness space.

Madison Media wins back Bandhan Bank account

Madison Media had successfully launched the bank in August 2015 with a high-decibel TV, Print and Outdoor campaign

Madison Media strengthens digital leadership team with two key appointments

Shobhit Gaur joins the agency as head of North Digital and Sandeep Prabhudesai as South Digital and Analytics lead

Madison Media appoints Saurabh Tyagi as GM to head Titan Media AOR

He joins the agency from Times Network where he was the Head of Revenue Strategy and Planning

Madison Media appoints Saif Shaikh as Vice President

Shaikh to head Godrej Media AOR based in Mumbai .......................................................................................

Madison Media crafts 'Slime' for Pidilite

The agency conceptualised and executed an integrated marketing approach in collaboration with Nickelodeon and Voot Kids

Vinay Hegde joins Madison Media as SVP, Buying

Hegde has over 20 years of experience having worked in Mindshare Fulcrum for over 10 years handling buying for Unilever business

Mindshare, HUL, Vijay Shekhar Sharma win honours at Maddies 2016

A total of 37 metals were given away along with 3 Hall of Fame Awards. In all, 15 Gold metals were awarded, as exchange4media celebrated the best work...

E-commerce adex lags in H1'16 as sector sees consolidation

With the end of the first half of 2016, e-commerce has significantly reduced its contribution to total ad spends. We spoke to a few media planners to...

Madison Media wins Timesjobs.com Media AOR

Madison Media Plus, a part of Madison Media Group recently announced the win of Timesjobs.com in Delhi in a multi-agency pitch. With this win, Madison...

OLX, Madison Media & Scarecrow Communications lead Golden Mikes'16

The 2016 edition of the Golden Mikes saw 55 metals being given away (including Excellence Awards). These included 7 Gold (including Excellence Awards)...

OLX, HUL, Madison, Mindshare & Scarecrow lead Golden Mikes’16 shortlist

Madison World, Mindshare and Scarecrow Communications lead the nominations on the agency side. In terms of FM operators, Reliance Broadcast Network Li...

Madison Media wins LeEcoMedia AOR with 150 crore valuation

Madison Media Omega, a part of Madison Media Group has announced the win of yet another mega account, LeEco in Bangalore. The estimated size of the ac...

IAA Chapter: Media agency heads deliberate on advertising forecast for 2016

The India chapter of International Advertising Association (IAA) recently hosted ‘Retrospect and Prospect--Advertising Outlook 2016 and beyond’ in Mum...

The government believes in self-regulation: JS Mathur

exchange4media group and Madison Media released the 2016 edition of the Pitch Madison Advertising Outlook Report (PMAR) in Mumbai. The Chief Guest on...

Asian Paints, Contract Advertising & Madison Media lead at Prime Time Awards

The second edition of the exchange4media Prime Time Awards concluded with Asian Paints taking home the Advertiser of the Year award, Contract Advertis...

Prime Time Awards: Winners speak

The second edition of the exchange4media Prime Time Awards concluded with Asian Paints taking home the Advertiser of the Year award, Contract Advertis...

Prime Time Awards: Winners speak

The second edition of the exchange4media Prime Time Awards concluded with Asian Paints taking home the Advertiser of the Year award, Contract Advertis...

Industry leaders Takeways from Sundar Pichai

Industry leaders give their views as Sundar Pichai unveils Google’s roadmap for India in his first official visit