Brands liven up Ganesh Chaturthi festivities with creativity and devotion

Vodafone, Lokmat, Shemaroo Entertainment and Ford dished out interesting and engaging campaigns to usher in Ganesh Chaturthi festivities

Jwalant Swaroop launches Happiness Infinite

Founder, Jwalant Swaroop says the consultancy aims at providing happiness-centric solutions for individuals, groups, organisations and enterprises, an...

Yahoo India partners with Lokmat, offers Marathi content online

Yahoo India has partnered with Marathi daily Lokmat to deliver premium digital content in Marathi to the Internet audience. The property will offer Lo...

‘Operation Redbox’ powers Lokmat Pune to record numbers in ABC figures

For the six-month period ending June 30, Lokmat’s daily circulation climbed to 373,808, according the ABC January-June 2010 report. The paper’s Pune e...

ABC Jan -Jun 2010 - Mixed results for Marathi dailies

In audit during first half of the year by ABC (Audit Bureau of Circulation) for the period of January-June 2010 the Marathi dailies are...

Newspaper success stories and some more Brainsnacks at INMA 2010

Case studies and discussions continued in the second half of Day One of the 4th INMA conference. Prior to the second Brainsnacks session and case stud...

Lokmat Group plans IPO to fund expansions

Lokmat Media Ltd, publisher of Marathi daily Lokmat, is all set to enter the capital market. The company has filed draft papers for an initial public...

Lokmat in a new avatar in Maharashtra

Lokmat is all set to hit the Maharashtra news stands in a whole new avatar. Before finalising the changes the group has done a survey in 1.5 Lac house...

IRS Q3 2011: Lokmat leads as Marathi dailies see growth

Over all, Marathi dailies have witnessed a slight growth of 0.31 per cent in Average Issue Readership (AIR) as per the IRS Q3 2011 results.

IRS 2011 Q4: Growth for 6 of top ten language dailies

Among language dailies, Marathi papers Lokmat & Daily Sakal saw good growth as per IRS 2011 Q4 results. Eenadu lost the most number of readers

Lokmat refreshes look with new format & presentation

The objective is to take visual storytelling to the next level and engage more readers with larger photos and infographics

Lokmat says 'Aata Baas' to problems in Pune

The Marathi daily has launched new campaign 'Aata Baas' with an aim to bring about social change. It will highlight issues such as corruption, hollow...

Print players tighten their belts to counter slowdown pangs

Measures such as cost rationalisation, cutting down on the number of pages & increasing cover prices to tackle the impact of slowdown & rise in newspr...

IRS 2013: 18 print publishers flay latest readership survey numbers

Leading publishers such as TOI, Dainik Jagran, Dainik Bhaskar, India Today, & Amar Ujala, among others, have issued a joint statement pointing out the...

Lokmat highlights journalistic calibre in new campaign

Lokmat TV's latest commercial, 'Aamhi Lokmat' (We are Lokmat), highlights this and reinforces the role of the brand in the lives of its readers as als...

Lokmat Media ropes in Ayaz Memon as Editorial Advisor, Sports

His expertise and background in sports journalism becomes the starting point as Lokmat aims to bring its readers high quality sports reportage, analys...

At 4.87% CAGR, too early to write off print: ABC

The Audit Bureau of Circulation (ABC) insists that digital and print media can co-exist

With 200 editions in the pipeline, Lokmat to take ‘hyper local’ to another level: Karan Darda

Organisation to take its hyper local editions tally to 257 from 57 in the next three years. It aims to have a local edition for every 27,900 gram panc...

Guest Column: What is ailing print in India? Jwalant Swaroop, Happyho.in

The medium has the biggest problem of ageing leadership and therefore has completely lost balance. The new breed of marketers and media planners conne...

IRS 2017: Daily Thanthi, Lokmat, Malayala Manorama command highest regional readership

Among the regional players, Tamil newspaper Daily Thanthi and Marathi daily Lokmat command highest readership followed by Malayala Manorama

IRS 2017 has tried to address all the concerns raised last time: Rishi Darda, Lokmat

Speaking with exchange4media, Rishi Darda, Joint Managing Director and Editorial, Lokmat Media Group shared his vision for regional publications and t...

Jwalant Swaroop named COO-Publishing, Lokmat Media

Lokmat Media has elevated Jwalant Swaroop to be the COO-Publishing of the company. The change will be effective June 1, 2011. In his new role, Swaroop...

Vritti i-Media helps effectively reach tier II & tier III cities

Vritti i-Media has been strengthening its ops to service tier II & tier III cities and rural markets through its DigitalWorld Audio and Audio Visu...