LG Electronics appoints Kim-Ki-Wan as Managing Director of India Operations

Presently, Kim Ki-Wan is the Executive Vice President of LG’s Home Entertainment Overseas Sales & Marketing Group

LG increases marketing spends by 25 per cent, aims 30 per cent annual growth

While TVs and refrigerators have been top sellers for the brand, mobiles have been doing well with Indian consumers keen to pick up new technologies

TO THE NEW Roundtable brainstorms over 'Social for Business'

Are brands and organisations using social media well enough to their advantage? To explore tangible business performance of social media on digital pl...

exchange4media hosts 'Social for Business,' TO THE NEW Digital Roundtable

The roundtable will focus on aspects such as the use of social media beyond advertising, social KPIs as business KPIs, marketing attribution, technolo...

LG earmarks Rs 5 cr for 20-20 Win Win contest

LG India kickstarts its latest cricket promotion with the 20-20 Win Win contest. This campaign aims to create a strong proposition for LG Brand shops

LG to increase digital budget by 50 pc in 2011

Consumer electronics major LG is quite bullish about the digital medium and has decided to up the budget for its digital spends in the year 2011, beli...