Sabuj Sengupta bids adieu to Dentsu Creative Impact

Sabuj Sengupta, Senior VP and Executive Creative Director, Dentsu Creative Impact calls it a day at the agency; he joined Dentsu from JWT in July 2011

Ad Review: Sony Handycam shifts focus to ‘instant sharing’

Conceptualised & executed by Hakuhodo Percept, the new TVC is based on the new projector series wherein one can share what has been captured insta...

Sony Bravia, Cyber-Shot ads click with the youth

Sony India has been bullish this festival season. Its ads for Bravia and Cyber-Shot reflect a peppiness that find an instant connect with the youth

IBD India to handle communication duties of JCS Jewel Creations

The agency will provide integrated solutions, including marketing, advertising, BTL and ATL engagements, & digital marketing for the Chennai-based jew...

LINE scouts for a creative partner

The Japanese free call and messaging app brand is in talks with creative agencies. Highly placed sources have confirmed the news to exchange4media

Hakuhodo Percept gets Bhaskar Ghosh on board as National Client Services Director

Ghosh takes on a national role, with key focus areas being to strengthen Hakuhodo Percept’s client relationships, put in place best practices in accou...

LINE awards creative duties to Contract Advertising

Sources close to exchange4media have confirmed the news. The multi-agency pitch took place in Delhi a few months ago

Sony Alpha highlights tech expertise through human driven stories

Conceptualised by Hakuhodo Percept, the new TVC for Sony Alpha 58 cameras seeks to bring out the real emotions behind a great picture

Hakuhodo Percept wins Numero Uno Jeanswear

Agency to roll out 360 degree communication. The advertising spend is valued at Rs 50 crore

Hakuhodo Percept wins Maruti Suzuki new car biz

The agency has won creative and integrated brand duties for the launch of a new car in the B segment from Maruti Suzuki. The size of the business is e...

Hakuhodo Percept appoints Saurav Dasgupta as Creative Director

Dasgupta moves from Rediffusion Y&R to take on the new role at Hakuhodo. Prior to this, in a career spanning over a decade, he has worked with agencie...

Hakuhodo Percept bags creative mandate for Sleepwell

They won in a multi agency pitch which featured other agencies like Enormous Brands, The Mob, Synapse and Thinking Folks

Sony Bravia celebrates festive season with a new campaign by Hakuhodo Percept

Every year, around the festive season, Sony Bravia releases a campaign to reemphasize its position in the market. This time the new TVC is for the Son...

Hakuhodo Percept ropes in Arun Sharma as Executive Planning Director

Sharma will be based out of the agency’s New Delhi office, reporting to Jayanto Banerjee, National Planning Head

Hakuhodo Percept appoints Sharad Mathur as Senior Vice President

Mathur, who moves from FCB Ulka, will lead the Maruti Suzuki Relationship

Panasonic earmarks Rs 100 cr as ad spends

As Panasonic ups its spends to Rs 100 crore, it has decided to put 50 pc on TV and has lined up aggressive festive plans. Dentsu Communications and Ha...

Hakuhodo Percept appoints Sanjay Kacker as Executive Director-Diversified Services

Kacker will be leading Hakuhodo India’s Diversified Services Division. Reporting directly to Elvis Sequeira, Chief Operating Officer, Hakuhodo Percept...

Hakuhodo Percept releases new campaign for Maruti Suzuki’s new BoosterJet Engine

Hakuhodo Percept creates a compelling visual experience for BoosterJet Engine, which will power soon-to-be-launched Baleno RS

Fleishman-Hillard ropes in Riitu Chugh

Chugh joins as Senior Vice President and Digital Strategist, and will be responsible for growing the agency’s digital business across India

Sabuj Sengupta bids adieu to Dentsu Creative Impact

Sabuj Sengupta, Senior VP and Executive Creative Director, Dentsu Creative Impact calls it a day at the agency; he joined Dentsu from JWT in July 2011

Hakuhodo Percept appoints Jayanto Banerjee

Banerjee joins as National Planning Director. Besides guiding the planning function, he will also spearhead ‘I-HPPL discovery’, the consum...

Hakuhodo Percept gets Bhaskar Ghosh on board as National Client Services Director

Ghosh takes on a national role, with key focus areas being to strengthen Hakuhodo Percept's client relationships, put in place best practices in accou...

Aatanu Chakraborty launches Kettle Communications

Based in Delhi, the integrated marketing communication consultancy will offer services such as advertising, branding, digital communication, among oth...

Lintas Media Group bags media duties of Citizen Watches

Lintas Media Group (LMG) Bangalore has been assigned the media mandate for Citizen Watches. The win comes on the back of a multi-agency pitch that als...