Gozoop bags digital mandate for HRX by Hrithik Roshan

The mandate includes social media strategy, content marketing and creative strategy across digital platforms

Digital agency Gozoop makes work-life balance a reality

Gozoop makes it to the top ten of India’s Great Mid-Size Workplaces– 2017 list, the only advertising company to do so

Gozoop bags creative digital duties for Regal Shoes

As per the mandate, Gozoop will manage the rebranding efforts of Regal Shoes across all digital and new media platforms

Gozoop in talks to acquire 56 Blue Lights

Known for its aggressive expansion and global footprint that spans three continents, this could mark Gozoop’s third acquisition since the company’s in...

Gozoop wins digital mandate for HyperCITY

Gozoop has bagged the digital mandate for the retail chain HyperCITY which aims at providing an international shopping experience, where customers can...

Parachute Advansed touches hearts with its new Holi campaign

The ad conceptualised by McCann World group highlights that Holi as a festival is meant to spread happiness and age is not a barrier to enjoy life and...

Gozoop wins digital mandate for Parag Milk Foods

The mandate encompasses digital media responsibilities for the entire group of companies under Parag Milk Foods, including Gowardhan, Gowardhan Milk,...

Guest Column : The ROI of Culture at the Workplace: Rohan Bhansali

A company’s culture is what defines it, far more than its quarterly report. One of the best ways to attract future employees and customers is by creat...

Flipkart’s new employee-friendly policies a step in the right direction, say industry experts

The e-commerce giant has recently announced new Maternity Leave, Paternity Leave and Adoption Policies for its employees

Uber's decision to disable dynamic pricing during Mumbai auto strike pays off

Uber, which has been at the centre of negative buzz in the past, has earned brownie points on social media by disabling dynamic pricing during Mumbai...

Gozoop announces launch of operations in New York

After expanding its presence to the UAE in 2011 & Singapore in 2013, Gozoop opens its third international office in the USA

A twist in the tale: Salman Khan does ‘Mauka Mauka’ for Pro Kabaddi Season 2

After the tremendous success of the ‘Mauka Mauka’ series, Star Sports has launched a new ‘Mauka’ ad with Salman Khan to promote the upcoming season of...

Youth Quotient: Digital marketers are like rockets on fire, about to take off: Amyn Ghadiali

Amyn Ghadiali, Head of Strategy, Gozoop, talks about the constant adrenaline rush and excitement that comes with digital marketing, a medium that pays...

Gozoop wins digital & social media mandate for Dhamaal.com

Along with executing digital campaigns across platforms, the agency will be responsible for the launch of their website

Millennials looking for a career in social media mktg? Here’s how to get it right

Social media experts highlight what it takes to have a successful career graph in social media and what are the shortcomings of the current crop of ta...

Gozoop acquires social media agency Red Digital

With this, Gozoop takes over Red Digital's ops. Gozoop plans to invest $2 million to expand its international presence in markets like the US, Austral...

Gozoop bags social media mandate for burger chain Burgs

The objective of the online engagement strategy developed by Gozoop is to amplify Burgs’ social presence & brand awareness in the competitive F&B cate...