Business of starting afresh: Ad honchos on whys & hows

The Indian advertising industry had some big surprise moments in the last three months when high-profile and long serving agency heads announced their...

Divya Radhakrishnan launches Helios Media

Helios Media will be an ancillary company for the broadcast industry, providing services in four broad verticals. Bala Iyengar is Business Director.

Helios Media forays into digital media

The venture has bagged the mandate to represent YouTube channel Sanjeevkapoorkhazana. Helios will work on embedding brand's messaging within the conte...

Prudence for newspapers to ride the digital wave

Even as the hullabaloo continues, coining this as the age of digital, hardly any newspaper in India has been able to create a strong and robust revenu...

Divya Radhakrishnan launches Helios Media

Helios Media will be an ancillary company for the broadcast industry, providing services in four broad verticals. Bala Iyengar is Business Director.

Helios Media to handle ad sales for FoodFood

Helios Media has bagged the revenue monetisation services for FoodFood channel. Earlier, the ad sales duties were handled by an in-house team

Helios Media expands operations; elevates Bala Iyengar as COO

In addition to inventory sales, Helios Media has enhanced its teams to include talent in the areas of content syndication, custom events, celebrity ma...

TaraHD's Hindi GEC content scores high with Malay audience

Bollywood and Indian shows have a high affinity with the communities in Malaysia, according to Dr. N C Rajamani, Senior VP, Content Management Group,...

Divya Radhakrishnan quits TME

Following a stint of nearly eight years, Divya Radhakrishnan, President, TME, has decided to quit the organisation. Rediffusion officials were not ava...

TME & Colgate Palmolive part ways; MEC gains

It has been a good year for Mediaedge:cia (MEC) so far. Last month, Zee Entertainment broke its seven-year relation with Madison Media and moved to ME...