Goafest abstainers O&M & McCann send in entries for INK Awards

Ogilvy has sent in 11 entries for the inaugural Dainik Bhaskar INK Awards, while McCann Erickson has sent in 17 entries. As can be recalled, both the...

Guest Column: Bright Goan day and the din & chatter of adlanders in a tizzy

Pradeep Dwivedi, Chief Corporate Sales & Marketing Officer, Dainik Bhaskar, describes the heady energy and excitement that pervaded through the inaugu...

We’ve won new business worth over Rs 500 crore this year: Debraj Tripathy

"What is more heartening is that about 35% of the Rs 500 crore worth of new business billing is in the digital space," says MediaCom's MD Debraj Tripa...

Committee advises PCI against formulating uniform guidelines for obscene ads

A sub-committee formed by the Press Council of India held obscenity to be an evolving concept that had to be dealt with on a case-to-case basis

Q3 AdEx: Print and digital to gain at television's expense

The losses in AdEx for TV in Q3, 2013 should be capitalised by print and digital, with print likely to gain more; but, marketers and other experts see...

Are brands ready for the big challenge from small towns?

Top marketers at exchange4media's CMO League analyse how tier II and III cities are potentially big growth drivers and highlight the importance of cus...

The growing importance of vernacular content in digital advertising

Eminent marketers discuss the importance of vernacular content for digital advertising at Dainik Bhaskar and exchange4media -hosted roundtable discuss...

Mindshare India leads ICMA shortlist

In all, 87 entries made it to the final shortlist of exchange4media’s inaugural Indian Content Marketing Awards that honour the best work in content m...

Mindshare leads the pack at inaugural Indian Content Marketing Awards

The first edition of exchange4media’s Indian Content Marketing Awards (ICMA) saw Mindshare India end the night with a tally of 12 metals along with th...

Tier I & II cities fuel growth for Dainik Bhaskar

Along with print, Dainik Bhaskar is strengthening its online presence. It is stressing on more original content to draw in web users

Dainik Bhaskar launches online only version for UP

Dainik Bhaskar has launched its web version for the UP market without the backing of print or TV

Dainik Bhaskar launches finance website Moneybhaskar.com

Core TG is stock & commodity investors, small and medium business entrepreneurs, retailers & working professionals. The website is being launched init...

Moneybhaskar.com completes one year, launches Gujarati version

The website was launched last year with the theme ‘Fayde Ki Soch’ and a core target audience of Small and Medium Enterprises

Dainik Bhaskar Launches ‘Happy Rajasthan’ Campaign

Through this initiative, one can upload their “Happy Rajasthan” pictures and videos, post them on www.happyrajasthan.com and invite friends and family...

Dainikbhaskar.com introduces Video Bulletin

With the introduction of this new feature, the readers will be able to watch important stories of the day in 3 minutes, three times a day

The growing importance of vernacular content in digital advertising

Eminent marketers discuss the importance of vernacular content for digital advertising at Dainik Bhaskar and exchange4media -hosted roundtable discuss...

Digital will follow the TV route: Gyan Gupta CEO DB Digital

Gyan Gupta, CEO of Dainik Bhaskar Digital, believes that figuring out the right metric is very important on the digital medium and this can only happe...

Polls apart!: What media did on the day of election results

Elections are perhaps the biggest event for media and it does everything to get the most out of them. Here’s how Indian media covered the recently con...

DB Corp Ltd to launch Jharkhand, Bihar and Jammu editions

DB Corp Ltd has announced its plan to launch editions in Jharkhand, Bihar and Jammu as part of the group’s growth and expansion plans. With these new...

Jharkhand print war: Dainik Bhaskar launches Ranchi edition; fight begins for Rs 100-cr ad pie

Jharkhand is emerging as the next battlefield for Hindi dailies. The state has been witnessing the launch of quite a few new editions. The latest to j...

Delhi High Court allows Dainik Bhaskar to resume publishing from Ranchi

DB Corporation, the publisher of Dainik Bhaskar, has received a huge relief from the Delhi High Court. The Court has dismissed the orders restricting...

Jharkhand print war: Offers, combos add muscle to dailies’ plans

Newspaper players in Jharkhand know very well what it takes to survive in a highly competitive market. With Dainik Bhaskar entering the market, existi...

Hindi newspapers’ digital forays yet to gain momentum

Hindi newspapers have taken to the digital medium enthusiastically and are now seeking to go beyond e-papers and news websites. However, there are som...