Dainik Jagran wins big at the DMA Asia CreateEffect Awards

Wins five awards taking this year's tally to 71 Wins five awards taking this year's tally to 71

Corporate Social Responsibility is an invaluable brand enhancer: Rajashree Birla

At the recent unveiling of Pitch Top 50 Brands, renowned philanthropist Rajashree Birla spoke about the need for compassionate capitalism

Guest Column: Corporate Social Responsibility: An obligation or a brand custodian?

Making CSR a brand custodian is a safe investment for long-term financial and social sustainability, says Nandini Nayyar, AVP, InDeed

Vikatan Group announces Hackathon for budding entrepreneurs

Vikatan Hackathon is scheduled from Sep 23rd to Sep 25th at Thoughtworks, Ascendas, Taramani, Chennai

VGC lends Aditya Birla Group a new avatar

The journey has been powered by the vision of the Chairman Kumar Mangalam Birla, whose deep commitment towards creating a brand of immense worth based...

Viacom18's 'Chakachak Mumbai' campaign to address city's sanitation issues

Viacom18 flagged off its CSR behaviour change communication campaign to tackle the unhygienic sanitation condition in the slums of Mumbai

EIKONA Connect: PR drives brand CSR communication by 5-10% across product categories

Advertising has not come in handy for Brand’s CSR initiatives. While paid initiative tools have been fixated with product communication, it is PR that...

Relate to millenials first and then stakeholders, say business humanizers

Experts discuss how brands can effectively use Corporate Social Responsibility (CSR) initiatives as a strong marketing strategy, and business driver...

Relate to millenials first and then stakeholders, say business humanizers

Experts discuss how brands can effectively use Corporate Social Responsibility (CSR) initiatives as a strong marketing strategy, and business driver...

Guest Column: The noteworthy transformation of aspirational non-metros

These aspirations have been the most critical key to self-motivated transformation that has been taking deep root in India, says Kaacon Sethi, Chief C...

Dentsu-UNFPA join hands to launch CSR Advisory Services

With this initiative, Dentsu India will be the first Ad and Communications firm to offer CSR services, along with a reputed implementation and monitor...

From CSR to shared value - the new competitive advantage for businesses

The most powerful way in which a business can make an impact is through an evolved model, where it makes profit by meeting societal needs, says Michae...

CSR is an acceptable marketing tool, says Lowe Lintas Survey

Lowe Lintas India’s CSR survey reveals that 93 per cent of Indians believe corporates must undertake CSR activities. 57 per cent of the responde...

Mudra & CSR stand up for the girl child

Mudra North & East has come up with a unique campaign for Centre for Social Research (CSR) that highlights the plight of the girl child and seeks...

iZone International: Google Doodle placed in the hands of schoolchildren

Google has announced a doodle contest for kids in the US, wherein they will get a chance to design the logo themselves, and earn a scholarship and a t...