Matrimony.com goes public; plans to take business to the next level

Spends almost INR 50 crores on marketing per year, says Murugavel Janakiraman, Founder and Managing Director, Matrimony.com

Our TVC Nazar Nahi Nazariya Badlo reinforces our brand strategy: Kaushik Tiwari, Bharat Matrimony

In an interview, the Head – Marketing, Bharat Matrimony talks about the unique positioning of the brand against competition and the reinforcement of i...

Bharat Matrimony asks 'Why Just Huzaron mein ek?'

Bharat Matrimony has released a new multi-language TV commercial that urges single women and men to take their matrimony decision into their own hands...

The High of building Brand Lowe

Joseph George, CEO & Vikas Mehta CMO, Lowe Lintas and Partners on the need for building an agency brand as a fuel to propel the agency's growth engine

Bharat Matrimony releases TV campaign ‘Happy Couple of the Day’

Filmed across major cities, the campaign includes a series of emotionally-rich stories of how the couples met, fell in love and are living a happily m...

100 new business wins in 15 months for Lowe Lintas and Partners

Clients include Hero Motocorp, Myntra, STAR TV, OLX, Heinz, Bharat Matrimony, Onida, Expedia, BookMyShow, Max Bupa, Finolex, Apollo Hospitals, Wockhar...

HC to decide on TAM's fate today amid concerns of ratings blackout

Advertisers are concerned over the looming ratings blackout scenario as they feel that advertising on TV without proper ratings numbers is like shooti...