India Today Conclave goes to Mumbai, to debate 'The Great Disruption'

The 16th Edition of the Group's signature event will be held between March 17-18, and feature eminent speakers from across the globe

Union Budget 2016: Deliver on the promise of 'Start Up India', say entrepreneurs

The start-up community is looking for tax breaks, especially on angel investment, an extension of the ease-of-doing-business philosophy, as well as re...

'Make In India' needs disruptive ideas: Anand Mahindra and Kumar Mangalam Birla

At the ongoing ‘Make In India’ initiative in Mumbai, industry stalwarts, Anand Mahindra, Chairman of Mahindra Group and Kumar Mangalam Birla, Chairman...

Amitabh Bachchan croons ‘Le Panga’ for Pro Kabaddi League 2

The lyrics have been penned by Piyush Pandey and the song has been composed as well as sung by Amitabh Bachchan

Can Star Sports mass-popularise kabaddi with Pro Kabaddi League?

The channel has launched an aggressive & glamorous promotional campaign for the League in an attempt to recreate the lost glory of the game. Does kaba...

Club Mahindra gets a new look, intensifies focus on digital media

The new identity is inspired by the thought 'Make every moment magical' and aims to encourage customers to give the vacation ownership company another...

NDTV honours corporates in 7th edition of Business Leadership Awards

Anand Mahindra acknowledged as NDTV Business leader of the Year; Deepak Parekh and Keshub Mahindra conferred Lifetime Achievement Awards

Engage readers beyond traditional media

The greatest challenge for business journalists, as per Rohit Bansal, is engaging with a huge proliferation of social media and staying relevant

Mahindra’s interactivity goes virtual

Mahindra has partnered with Hungama Digital Media to introduce their augmented reality campaign, which extends virtual creations into the real world

Mahindra embarks on multi-media movement – 'Spark the Rise'

After the launch of its new brand position – expressed by the word “Rise” – in January 2011, the Mahindra Group has announced...

Mahindra unveils 'Rise', a new brand promotion; invests Rs 120 crore for its promotion

Mahindra Group has announced its new positioning called ‘Rise’. This new positioning represents a new chapter in the history of the iconic...

AdAsia 2011 and the New Certainty of Uncertainty

With much euphoria, the team representing India at AdAsia in 2007 announced AdAsia would be back for the third time to be hosted in India in 2011. The...

Design is a business culture brought to life: Preeti Vyas, Chairwoman, VGC

Design as a discipline aiding businesses has come a long way. In conversation with exchange4media, Preeti Vyas, Chairwoman, VGC, speaks about the grow...