The big objective for the broadcast industry is to achieve critical mass urgently - Sameer Nair, CEO, Turner General Entertainment Network

Technology, design and entertainment – three things that Sameer Nair, CEO, Turner General Entertainment Network, believes drive the growth of any business. For Nair, technology will be the game changer for the media industry. more...

When Hindi GECs dared to step out of set parameters...

The Hindi general entertainment genre witnessed more than its share of excitement in 2010. exchange4media takes a look at the new age marketing strategies, content innovations, experimentation with time bands and rebrandings undertaken in the year gone... more...

Share of channel genres at all India level

exchange4media Group in association with TAM Media Research brings the share of channel genres on India television as part of the ‘Rewind 2010’ special coverage. The data is for the period January-December 18, 2010. more...