Add Listing Update Listing  
 
Ad Agencies > Ogilvy & Mather Pvt. Ltd.    
Company Name Ogilvy & Mather Pvt. Ltd.
Head of the Company Piyush Pandey
Vice Chairman, O&M Asia Pacific, Executive Chairman & National Creative Director, O&M India & South Asia
Head office Trade Centre, Kamala Mills Compound, Senapati Bapat Marg, Lower Parel(W)
e-mail lorraine.martin@ogilvy.com
Phone +91-22-4436 0360
Website www.ogilvyindia.com
Company Profile
Clients
Services Offered
Branches
Key Team Members
Key Achievement


Ogilvy in India

Ogilvy & Mather India is a member of the WPP Group plc., the largest communication network in the world. Ogilvy India has access to worldclass expertise in the communications spectrum.

The Ogilvy & Mather business units in India include Ogilvy Advertising, OgilvyOne, OgilvyAction, Ogilvy Business Network (B2B) and Ogilvy Public Relations, Neo@ogilvy, Ogilvy Healthworld. These business units work together to deliver the agency’s overall promise of 360 Degree Stewardship.

The hallmark of Ogilvy’s brand-building capabilities is the balance of global and local brands. Our local clients keep us in tune with local market nuances, which is integral to the success of our multinational accounts.

Ogilvy & Mather India has been acknowledged repeatedly as the leading agency in India today and has won numerous accolades that are a firm testimony to the agency’s performance and leadership position.

Ogilvy Advertising
Ogilvy & Mather India’s advertising expertise has earned its reputation as India’s No 1 Creative Agency for 10 consecutive years, consistently winning the industry’s recognition and applause for being the best agency in creative excellence. Additionally, Ogilvy Advertising offices in Mumbai, Delhi, Bangalore, Kolkata have the distinction of being the No 1 Agency in their respective cities as well. The Brand Equity Agency Reckoner has ranked Ogilvy India as No 1 agency 4 times since this benchmarking survey has been initiated and the ranking in 2006, placed Ogilvy India in the No 1 spot on all 7 parameters of Creative, Client Servicing, Account Planning, Employee Satisfaction, Business Development, Leadership and Partnering with Clients.

For more on Ogilvy in India, visit our website: www.ogilvyindia.com

Ogilvy Discovery & Planning
Ogilvy Discovery is the account planning, consumer insight and knowledge management unit at Ogilvy & Mather India. Its mission is to understand the deeper motivations and culture than drive human behaviour, and provide relevant consumer intelligence to drive brand solutions. The applications of Discovery’s projects are diverse: from providing inspiration for creative ideas, to helping nuance communication in visual and verbal expression, to identifying need gaps that new products might fill, to finding mythological bases for consumer promotions.

The Ogilvy Discovery team’s efforts have helped Ogilvy & Mather India win several golds, silvers and bronzes at the Asian Brand Marketing Effectiveness Awards, Indian Effies and the Indian Marketing Awards, in 2003-2004, as well as the Grand Effie in 2004. We also won the Best Paper at the Market Research Society of India’s annual conference in 2004 for our work on media ethnography. Team members publish their work and views extensively in business publications such as Business Standard, Business World, and Indian Management.

OgilvyOne Worldwide
OgilvyOne Worldwide is the strongest, most experienced and most highly awarded one-to-one marketing network in the world, with over 110 offices in 56 countries. It provides clients with a full range of direct, consulting and interactive services to deliver profitable customer relationships. The roster of clients is equally balanced between global clients including American Express, Cisco, Coca-Cola Company, DHL, GlaxoSmithKline, IBM, Nestlé, SAP and Unilever, and leading clients in our local markets. OgilvyOne Worldwide is a unit of The Ogilvy Group, which is part of WPP Group plc (NASDAQ: WPPGY), one of the world's largest communications services groups.

Neo@Ogilvy
Neo@Ogilvy is a full-service digital and direct media company. It is part of OgilvyOne Worldwide, the strongest, most experienced and most highly awarded one-to-one marketing network in the world, with over 110 offices in 56 countries. It provides clients with a full range of direct, consulting and interactive services to deliver profitable customer relationships. OgilvyOne Worldwide is a unit of The Ogilvy Group, which is part of WPP Group plc (NASDAQ: WPPGY), one of the world's largest communications services groups.

Ogilvy Healthworld
Ogilvy Healthworld, with 53 offices in 33 countries, is one of the world's largest healthcare marketing communications networks serving over 180 clients. A division of WPP Group plc (NASDAQ: WPPGY, www.wpp.com), Ogilvy Healthworld provides a continuum of "Life of the Brand" services to the healthcare industry including Clinical Trial Recruitment, Medical Education, Brand Development, Professional Communications, Consumer Promotion/DTC, Public Relations, Global Integration and Disease Management.

With a commitment to serve and satisfy the needs of the 21st century healthcare industry, Ogilvy Healthworld (www.ogilvyhealthworld.com) offers its clients business-transforming creativity backed by global healthcare integrated knowledge and expertise.

Ogilvy Public Relations Worldwide
Ogilvy Public Relations Worldwide is a global marketing communications firm, with offices in more than 60 cities around the world. Entering its 25th year providing public relations solutions, Ogilvy Public Relations Worldwide has specialties in consumer marketing, corporate, healthcare, technology, public affairs, social marketing and entertainment. Through its subsidiary Feinstein Kean Healthcare, Ogilvy Public Relations Worldwide provides communication consulting to biotechnology companies. Ogilvy Public Relations Worldwide is part of the WPP Group, one of the world's leading communications services groups (NASDAQ: WPPGY, www.wpp.com). For more information, visit our Web site at www.ogilvypr.com.

Ogilvy Business Network
With India having emerged as a growing hub for IT, BT, ITES & BPO companies in the world the need for a new channel of communication has arisen – B2B (Business to Business) communication.

Ogilvy B2B has been successfully introduced in key markets of Asia Pacific. The B2B expertise resides in over 120 countries in the Ogilvy network. Harnessing this expertise from across the network will be a swift and smooth transfer of knowledge tools and staff training. The Ogilvy global network will provide access to expertise of a global standard that is currently servicing international clients around the world.

Ogilvy B2B will aim at harnessing the existing strengths of the agency to provide clients with best of breed solutions driven by strategy and insights. Existing services such as Ogilvy Public Relations, OgilvyOne, OgilvyInteractive and Ogilvy Activation will complement the new initiative in their respective countries.

OgilvyAction
3 years after launching Ogilvy Activation and establishing leadership in the Out of Home communication market in India, in March 2007, the Ogilvy Group launched its worldwide activation company OgilvyAction, specialised in ‘Last Mile’ brand communication.

The new specialist unit will comprise Ogilvy Activation’s existing capabilities, such as Ogilvy Live, Ogilvy Outreach, Ogilvy Landscapes and newer ones like Ogilvy Sport and Ogilvy Signscapes. The new unit will provide a full range of last mile activation services globally.

Ogilvy Live: The below the line communication division was re-shaped into an independent unit as recently as the end of 2001. The restructuring was undertaken in an effort to make it a one-stop shop for all ground level brand communication needs. Today a 20-member team across the country successfully services the best brands in the country.


Ogilvy Outreach: Set up in 1995, Outreach pioneered rural communication in India fulfilling the needs of clients to reach the media dark markets. Moving from static brand awareness to interactive brand communication to the low-income consumer, Ogilvy Outreach revolutionized the way corporate India reached out to its rural audience, earning itself enormous respect, within and outside the industry, as the authority on the subject.


Ogilvy Landscapes: Started in 1993 with a clear intent to gain specialization in the field of outdoor advertising, over the last 11 years, Landscapes has grown into the single largest outdoor specialist outfit in the country, planning and buying for some of the industry’s biggest clients - HLL, Hutchison Telecom, ICICI and Star TV to name a few. Landscapes is credited with some of the most visible outdoor campaigns panning the length and breadth of the country & extending to other South Asian markets of Sri Lanka & Bangladesh.

Ogilvy Signscapes: Set up in 2002, breaking into the booming retail visibility & merchandising segment with an objective to effectively communicate to the consumer, in a then clutter free. point of purchase, environment. In a short span of time, the division has earned itself a reputation for bringing a sense of order and a method to the madness of the world of retail visibility and communication.

Ogilvy Sport: In July 2006, Ogilvy India launched Ogilvy Sport. Ogilvy Sport endeavours to deliver value by bringing the rigor and processes of other marketing and communications disciplines to the table and leading customers and providing strategic marketing counsel to business partners through each stage of association.

The services on offer from Ogilvy Sport are Sports Marketing Consultancy, Property Representation & Sales, Licensing and Merchandising, New Media and Event Management.

Ogilvy is extremely proud to have recently played a part in the successful BCCI bid for the Cricket World Cup in 2011.

Ogilvy Sport is perfectly poised to deliver services across the spectrum of sports marketing disciplines. This mélange of services from the same provider ensures seamless integration across all activities, maximizing effectiveness and impact for clients. Ogilvy Sport’s first win was to represent Formula One’s Kimi Raikkonen in India.



1 3 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z