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E4mrecap: The week that was

10-June-2017
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E4mrecap: The week that was

The week gone by put the spotlight on slow moving TV subscription revenue growth gaining momentum, CESP Certification validating representativeness of BARC India’s TV Measurement Panel in April, Dentsu media being rebranded to Dentsu x, Bahubali Prabhas being signed on as brand ambassador for Gionee India, SRK endorsing foodpanda, veteran journalist Vinod Dua winning the lifetime achievement award at RedInk and Kantar Media Nick Burfitt on industry measurement:

Will the snail-paced TV subscription revenue growth gain momentum?

http://www.exchange4media.com/spotlight/will-the-snail-paced-tv-subscription-revenue-growth-gain-momentum_69093.html#sthash.KSJ2zIkZ.dpuf

CESP Certification validates representativeness of BARC India’s TV Measurement Panel in April

http://www.exchange4media.com/tv/cesp-certification-validates-representativeness-of-barc-india%E2%80%99s-tv-measurement-panel-in-april-2017_69150.html

Dentsu media rebranded to dentsu X

http://www.exchange4media.com/advertising/dentsu-media-rebranded-to-dentsu-x_69143.html

Industry measurement services should be more transparent: Nick Burfitt, Kantar Media

http://www.exchange4media.com/advertising/industry-measurement-services-should-be-more-transparentnick-burfitt-kantar-media_69127.html

foodpanda unveils the man under the panda suit-it's SRK!

http://www.exchange4media.com/advertising/foodpanda-unveils-the-man-under-the-panda-suit-its-srk!_69165.html#sthash.LDL6qMKf.dpuf

Gionee India ropes in Prabhas as its brand ambassador

http://www.exchange4media.com/marketing/gionee-india-ropes-in-prabhas-as-its-brand-ambassador_69111.html

Amazon Prime Video India signs exclusive multi-year deal with Warner Bros. International Television Distribution

http://www.exchange4media.com/digital/amazon-prime-video-india-signs-exclusive-multi-year-deal-with-warner-bros.-international-television-distribution_69112.html

RedInk Award for Lifetime Achievement goes to veteran journalist Vinod Dua

http://www.exchange4media.com/print/redink-award-for-lifetime-achievement-goes-to-veteran-journalist-vinod-dua-_69092.html#sthash.YzwF7xMn.dpuf

India's entertainment and media industry to clock over Rs. 2,91,000 cr by 2021: PwC report

http://www.exchange4media.com/advertising/indias-entertainment-and-media-industry-to-clock-over-rs.-291000-cr-by-2021pwc-report_69135.html

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Luis Fonsi, Rita Ora, Jain of Makeba fame , Dimitri Vegas, Jason Derulo, Charly Black and Dasu, J Balvin, Parineeti Chopra, Tiger & Jackie Shroff speak exclusively to the radio channel

The Film-Maker, as the host of ‘Calling Karan’, Will Be Just A Phone Call Away From Listeners Seeking Advice On Love & Relationship

The group aims to double its FMCG turnover to Rs. 1,000 crore over four years.