WorldSpace Satellite Radio has launched its services in the city of Ahmedabad. The launch represents WorldSpace's eighth city serviced in India, resulting in market distribution available to more than 50 million people across that country, including nearly 29 million from the top three economic segments.
The other cities where WorldSpace is available are Delhi, Mumbai, Chennai, Bangalore, Hyderabad, Pune, Cochin. It is also planning to enter Chandigarh soon. This market entry also adds 42 stores into WorldSpace's retail points of presence.
“Making the WorldSpace experience accessible across India is a primary business objective in 2005,” said Noah Samara, chairman and CEO, WorldSpace. “We are excited that with our eighth city launch we continue to expand our presence and deliver an unmatched variety of local, national, and global content.”
What clearly distinguishes WorldSpace Satellite Radio from any other offerings in India is its wide variety of audio content. With more than 40 radio stations that span a range of musical genres, news, sports and information, WorldSpace offers unsurpassed choice and digital-sound quality to subscribers.
WorldSpace is the world's only global media and entertainment company positioned to offer a satellite radio experience to consumers in more than 130 countries with five billion people, driving 300 million cars.
WorldSpace delivers the latest tunes, trends and information from around the world and around the corner. WorldSpace subscribers benefit from a unique combination of local programming, original WorldSpace content and content from leading brands around the globe including the BBC, CNN, Virgin Radio, NDTV and RFI.
WorldSpace's satellites cover two-thirds of the globe with six beams. Each beam is capable of delivering up to 80 channels of high quality digital audio and multimedia programming directly to WorldSpace Satellite Radios anytime and virtually anywhere in its coverage area.
WorldSpace recently announced an attractive festive season offer for satellite music enthusiasts, through which music lovers can become WorldSpace subscribers by paying just Rs 1,999. This includes the cost of a DIVA receiver and a three-month subscription. Renewal of the subscription will be at WorldSpace's regular price at renewal time.