The Voice of America (VoA) is planning to join hands with All India Radio. VoA is negotiating with Prasar Bharati to air its production on terrestrial as well as some regional channels of AlR.
According VoA sources, it is willing to provide software in English, Hindi, Urdu and Bengali. The VoA provides product ions to 1,400 radio stations the world over.
The VoA has already tied up with some leading cable television operators for their audio channels. Multisystem operators (MSOs) of Kochi, Chandigarh, Mumbai and Delhi are broadcasting VOA programmes. It is in talks with Kolkata’s leading MSO, RPG Netcom, which has a tie-up with BBC World Service for its Radio Snap audio channel.
VoA claims that over 90 million people all over the world tune in to its various productions.
Source: Financial Express