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RAM Ratings: Big FM continues to lead in Mumbai, Fever FM dominates in Delhi

RAM Ratings: Big FM continues to lead in Mumbai, Fever FM dominates in Delhi

Author | exchange4media News Service | Wednesday, Aug 17,2016 8:29 AM

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RAM Ratings: Big FM continues to lead in Mumbai, Fever FM dominates in Delhi

According to RAM Ratings of week 31 (24-30 July 16), Big FM was the leading FM station in the Mumbai market while Radio City featured at the second spot. The Delhi, Kolkata and Bangalore markets were led by Fever FM, Radio Mirchi and Radio City respectively.

In the Mumbai market, Big FM remained the most heard radio station with a market share of 14.8%, followed by Radio City with 14.5% market share and Fever FM with 14% market share, while the recently launched Radio Nasha took the sixth spot with 6.8% market share.

If we look at the RAM data for the Delhi market, Fever FM is the leading radio station with a market share of 17.2% followed by Radio Mirchi with 12.8% market share and Radio City with 10. 4% share. Big FM features at the fifth spot with 9.9% market share.

As far as the RAM data for Kolkata is concerned, Radio Mirchi commands an impressive 20.7% market share followed by Big FM with 15.7% market share and Fever FM with 13.3% market share. Radio One features at the seventh spot with just 7.7% market share.

Lastly, in the Bangalore market, Radio City dominates with 23.5% market share followed by Big FM with 19.8% market share and Radio Mirchi with 17.8% market share. Fever FM is at the fourth spot in Bangalore with 14.4% market share.

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