Top Story


Home >> Media - Radio >> Article

RAM Rambling: Radio Mirchi maintains lead in Delhi

Font Size   16
RAM Rambling: Radio Mirchi maintains lead in Delhi

Radio Mirchi remains the hot favourite FM station in the Delhi market as per the RAM data for five-week average ending with Week 35. According to the market share figures of radio channels during the last five weeks, Radio Mirchi ended Week 35 with a market share of 24.6 per cent.

According to RAM data, in the entire 12-plus category, for a five-week average ending with Week 35, Fever FM had a market share of 18.6 per cent. It was followed by AIR FM 2 Gold, which had a market share of 17.9 per cent.

Red FM scored among the Delhi women, garnering a market share of 9.9 per cent during the same period. Radio City ended with a market share of 8.4 per cent, while Big FM ended with market share of 7.2 per cent, in the average of the last five weeks.

Radio One had a 5.4 per cent market share, followed by Meow with a 2.3 per cent market share. AIR FM 1 Rainbow ended with a market share of 1.8 per cent. Hit FM ended with a 1.9 per cent market share. Vivid Bharati ended with a 1.6 per cent market share, while Akashvani Delhi had a market share of 0.3 per cent.

Tags RAM Radio Mirchi Delhi

Arati Singh, Channel Head, NDTV Good Times, opens up on how she loves to go on adventurous trips on a typical weekend.

In week 9 of BARC ratings, the channel led the lifestyle space with 1206 million impressions followed by TLC, FYI TV18, Food Food and Fox Life

During his brief visit to India, Ronen Mense, Vice- President- Asia, AppsFlyer, spoke to exchange4media about app marketing and the new trends one can witness in mobile marketing.

Neha Kulwal, CEO, Admitad, talks about the future of affiliate marketing and the company's growth over the years

Recap brings you a round up of the important stories that made headlines this week.

Powered by advertising technology expert Yospace, Akamai’s Dynamic Ad Insertion is designed to help content providers offer greater monetization opportunities through online advertising, while maintai...

The second season of the show takes viewers on a profound journey to the homes of their favorite celebrities such as cricket icon Saurav Ganguly and Bollywood actors Sushant Singh Rajput, Radhika Apt...