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RAM Rambling: Radio Mirchi continues to rule Delhi mornings

RAM Rambling: Radio Mirchi continues to rule Delhi mornings

Author | Pallavi Goorha Kashyup | Wednesday, Aug 18,2010 8:39 AM

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RAM Rambling: Radio Mirchi continues to rule Delhi mornings

RAM data for Week 31 shows Radio Mirchi continuing its lead in the Delhi market in the morning slot between 7 am and 11 am. The FM station had a 25 per cent market share. Placed second was AIR FM 2 Gold, which secured a market share of 19.5 per cent, while Fever FM followed with a market share of 14.3 per cent.

Red FM was at No. 4, reporting a market share of 11.2per cent in Week 31. The station was followed by Big FM, which had a market share of 8.4 per cent. Radio One came in sixth with a market share of 5.9 per cent.

Vivid Bharati reported a market share of 1.5 per cent in Week 31, followed by Akashvani with a market share of 0.3 per cent, and Meow FM with a market share of 2.5 per cent.

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