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Radio City, Radio Mirchi, BIG FM and Fever in close competition in week 44

Radio City, Radio Mirchi, BIG FM and Fever in close competition in week 44

Author | exchange4media News Service | Thursday, Nov 20,2014 9:14 AM

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Radio City, Radio Mirchi, BIG FM and Fever in close competition in week 44

According to data sourced from TAM subscribers, Week 44 of RAM data (Oct 26 to Nov1) witnessed close competition between Radio City, Radio Mirchi, BIG FM and Fever  in four metros, Mumbai, Delhi, Kolkata and Bangalore.

Mumbai

In the 12+ years TG, BIG FM was at the No. 1 spot with a Share of 18.2%, followed by Radio City with a Share of 17.6%. and Radio Mirchi with 15.5% Share, while Fever was at No.4 spot with a Share of 13.3%. Air FM Gold was at the fifth spot with Share of 12.3%.

Interestingly within the 25+ TG, BIG FM retained the top spot with 19.2% Share, followed by Radio City with 18.2% Share.

Radio Mirchi was next with 15.9% Share. At No.4 was AIR FM Gold with 14.2% Share while the fifth spot was claimed by Fever with 10.8% Share.

Delhi

12+ years TG saw Fever take the top spot with 19.7% Share. No. 2 spot went to Radio Mirchi with 14.5% Share. The third position went to AIR FM Gold with 14% Share. BIG FM was at No. 4 with 13.1% Share, while Radio City was at No. 5 spot with 12.7% Share.

Fever again captured the top spot in the 25+ years TG with a Share of 18.2%. The second spot belonged to AIR FM Gold with 18.1% Share and at No.3 was Radio Mirchi with a Share of 15%. BIG FM had a share of 14.1% while Radio City was at 11.5% Share.

Kolkata

In Kolkata the top spot in 12+ years TG was occupied by Radio Mirchi with 20.8% Share, followed by BIG FM with 16.7% Share. Oye was at No. 3 spot with 10.5% Share before  Red FM with a Share of 10.4% Share. Aamar FM was at No. 5 with 9.7% Share.

In 25+ years TG also Radio Mirchi led with 21.4% Share. The second spot went to BIG FM with 17.9% Share. At the third position was Aamar FM with 11.1% Share. Fourth in ranking, Oye had a Share of 9.5%. The fifth spot went to Radio One with 9.2% Share.

Bangalore

Radio City led the pack in the 12+ years TG with a Share of 23.6%, followed by BIG FM with 20.9% Share. Radio Mirchi was at the third spot with 17.3% Share. Fever claimed the fourth position with 10.2% Share while AIR FM Vividh Bharati was at the fourth spot with 7.6% Share.

In the 25+ TG, Radio City led with a Share of 23.8%. BIG FM was next with 21.4% Share, followed by Radio Mirchi with 15.8% Share. AIR FM Vividh Bharati took the fourth spot with 10% Share and Fever followed with 9.4% Share.

AIR FM Vividh Bharati took the fourth spot with 10% Share and Fever followed with 9.4% Share. 

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