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Radio City partners with Kingfisher Airlines Tennis Open 2007 for live tennis action

Radio City partners with Kingfisher Airlines Tennis Open 2007 for live tennis action

Author | exchange4media Mumbai Bureau | Wednesday, Sep 26,2007 9:18 AM

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Radio City partners with Kingfisher Airlines Tennis Open 2007 for live tennis action

Radio City is partnering with the Kingfisher Airlines Tennis Open 2007, which got underway in Mumbai on September 24, to bring live match updates. As the official radio partner for the event, Radio City will relay Live match updates and player interviews through a special studio set-up on the CCI Grounds on Radio City Joyride (5-9 pm) and City City Bang Bang (9 pm till midnight).

This apart, one lucky listener will get an opportunity to win a tennis coaching lesson from Mahesh Bhupathi or US Open Champion and former world No. 1 Lleyton Hewitt. All one has to do is take part in the Radio City ‘Tennis Ki Paathshala’ contest. In addition to winning tickets for the matches and exclusive merchandise, select listeners stand to win exclusive entry to a behind-the-scene players’ party.

Speaking on this association, Rana Barua, National Head – Marketing, Radio City, said, “We believe in giving our listeners what they want – be it music or the sport they enjoy. As official radio partner to the Kingfisher Airlines Tennis Open, we can enthrall our listeners with the best tennis action of the season.”

The tournament has a strong line-up of power-packed performers like 2007 Wimbledon semi-finalist Richard Gasquet, besides Hewitt. The $380,000 Kingfisher Airlines Open has been brought to India by Kingfisher Airlines and organised by Globosport.

Tags: e4m

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