FM radio broadcaster Radio City has strengthened its presence in the state of Rajasthan by launching four new stations in Ajmer, Udaipur, Kota and Bikaner. Close on the heels of the launch of its sixth station in UP, Radio City now reaches five stations in Rajasthan. Fortifying its footprint, Radio City launched Radio City Ajmer 104.8 FM on December 10, 2016 and today also announced the launch of Radio City 91.9 FM in Udaipur and Radio City 91.1 FM in Kota followed by an upcoming station in Bikaner.
Radio City promises to provide to its listeners an unforgettable experience by offering melodious romantic music, harmonious wistful retro music, foot thumping new age peppy songs and even heart rendering ghazals.
Commenting on the launch, Abraham Thomas, CEO, Music Broadcast Limited, said, “With launch of our four new stations in the key markets of Rajasthan, we are excited to become a strong radio network, covering five cities in the state now. After a heartwarming response in Jaipur, we are all set to entertain our listeners in Ajmer, Udaipur, Kota and Bikaner. We want to give our listeners the best of localised content and entertainment in sync with our ideology Rag Rag Mein Daude City.”
The station launch in Udaipur not only saw a grand and a royal procession from the Radio City office to the Maharaja’s palace to seek his blessings but also Bollywood star Hrithik Roshan, who introduced Love Guru, Babbar Sher and Kal Bhi Aaj Bhi on air.
“I would like to congratulate Radio City for a terrific launch of four stations in Rajasthan including Ajmer, Udaipur, Kota and Bikaner. I believe Radio City’s attempt to provide maximum music in the state will win many hearts as it has across the nation. I am sure that the listeners too will groove to the melodies on air as much as I did,” said Roshan
Music Broadcast Limited currently has 39 stations, including 11 newly acquired stations in Phase III auctions. Radio City in its third phase of expansion has recently launched Kanpur station and will be launching, Ajmer, Kota, Bikaner, Udaipur, Patiala, Patna, Jamshedpur, Nasik, Kolhapur, and Madurai soon. Radio City also operates a web radio on Planetradiocity.com, which has 40 stations as of date.