Top Story

e4m_logo.png

Home >> Media - Radio >> Article

Radio City launches creative client solutions agency AudaCITY

22-January-2016
Font Size   16
Share
Radio City launches creative client solutions agency AudaCITY

Radio City 91.1 FM has launched a specialized creative client solutions agency called AudaCITY. The company says that it will be a one stop shop for all creative solutions that brands would need to advertise on radio.

Commenting on the new venture, Abraham Thomas, CEO, Radio City 91.1 FM said, “Radio City is known for its creative innovations and winning 70 + awards both nationally and internationally is a testimony to their expertise. This pioneering effort from Radio City intends to offer superior audio/sonic branding/ mogos (musical logos) and brand solutions for brands. I am confident that this initiative shall help further raise the bar.”

AudaCITY is live now and will cater to all the advertisers and media planners across the country.

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

The New Realities study in India is its sixth year. Over 600 online interviews (per country) were conducted in seven countries, as a part of the study.

Rohit Bansal, Group Head of Corporate Communications, Reliance Industries Limited was speaking about the emerging tools of PR through Social Impact during his keynote address at IPRCCA 2017

Foster joins Y&R after serving as President, Global Clients for the Publicis Groupe; also was Worldwide COO and Chairman and Regional CEO, APAC and Greater China at Saatchi & Saatchi