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Prasar Bharati all set to launch DTH radio

06-October-2004
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Prasar Bharati all set to launch DTH radio

Prasar Bharati is all set to launch radio channels on its DTH television platform. The 24-hour DTH service will provide different language channels, which will be available across India as well as in few neighbouring countries.

The DTH radio channels are targeting regional language listeners living away from their native place and outside their language area. One will be able to listen to the programmes in mother tongue and stay up-dated with the happenings in the native city or state through DTH service on TV sets. These radio channels, however, will not be available on terrestrial broadcast and an ordinary radio receiver set cannot be tuned in to catch these signals.

Prasar Bharati’s DTH radio service will cover all the prominent stations of the language area concerned, subject to the availability of linkage between the stations from where DTH programmes are up-linked and other radio stations in the language area. The radio channels will broadcast news and entertainment programmes with minimum education content.

All India Radio will introduce DTH broadcasts in two phases. In the first phase, 10 digital radio channels will be launched while nine more will go on air in the second phase.

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