94.3 MY FM reported an encouraging Q2 FY14-15 performance with the revenue growth of 33% vis-a-vis Q2 FY13 -14.
MY FM’s growth again reflected in earnings before interest and tax (EBIT) of 158% in FY 14-15. MY FM’s retail focus and retail advertising market share, witnessed a healthy growth.
Commenting on the network’s performance, Harrish M Bhatia, CEO, 94.3 MY FM said, “The Q2 results are a testimony of our customer-centric approach and strong local understanding, which has helped us to deliver the unmet content needs of the market. It’s a simple dynamic of demand and supply and we have been able to fulfill the gap that exists in terms of content, innovation or offering customized solutions to advertisers, this has also led to improvement in our net yield. The encouraging results further strengthen our resolve to outperform ourselves in future as well.”