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My FM goes online; launches podcasting for its shows

26-January-2008
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My FM goes online; launches podcasting for its shows

My FM, the radio station from Synergy Media Entertainment Ltd (SMEL), a wholly-owned company of the Bhaskar Group, has unveiled its online portal, complete with podcasts of its radio shows. The website also includes some social media networking features, including a blog, and also allows listeners to send their song requests. Through the website, Myfmindia.com, listeners can store their favourite shows and listen to them wherever, whenever they want.

The website also has My Club, a platform for listeners to send their song requests, find more about music, Bollywood and even blog on interesting topics. The website is claimed to be like an interactive radio channel with unlimited shelf space and personalised availability.

Harrish M Bhatia, Business Head, My FM, said, “The online portal is just another initiative by 94.3 My FM to entertain and engage our listeners. With the Internet revolution already all over the country, music lovers will now get their share of entertainment online too. Through the portal we will also be able to entertain Indian communities abroad.”

Viplove Gupte, National Programming Head, My FM, said, “We are quite excited about the website launch. With podcasting, celebrity interviews, on air properties and My Club, we are sure we can connect even more ‘Dil Se’ with our listeners.”

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