Top Story


Home >> Media - Radio >> Article

Jury decides on Golden Mikes 2014 winners

Font Size   16
Jury decides on Golden Mikes 2014 winners

Stage is set for the Golden Mikes 2014 awards as the distinguished jury zeroed in on the best in Indian radio advertising. The jury met in Mumbai on January 22, 2014 to deliberate on the 537 entries received across 41 categories for the awards. The 11-member jury panel for Golden Mikes 2014 is led by Bharat Patel, Former Chairman, P&G (Hygiene & Health) and Former Chairman of ISA.

Speaking on the awards, jury member and Country Head (Media & Digital), Philips India, Amit Tiwari said, “It is good to see an initiative that supports people from the radio sector. They (radio sector) need to feel that they are appreciated.”

Other jury members also appreciated the creativity of some of the ads. Amitabh Srivastava, Regional Head, South Asia, AIB, commented, “Some of the ads used the medium really well. As a person used to international radio, I have to say that some of them have done a really good job.”

The winners will be announced at a glittering ceremony to be held at the ITC Grand Central, Mumbai on January 31, 2014.

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

WhatClicks promises to be an unbiased, objective, third-party audit firm that will work with advertisers and agencies alike to help build an effective and integrated digital strategy.

V-Guard Industries, a household name for consumer electrical appliances in India, has revamped its logo in order to reflect the strength gained by the brand over the years. The company has also unveil...

The report reveals that there has been nearly 5 times more growth in video consumption in the last 12 months, with 96 percent of all usage being focused on long form video