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Hello Mumbai grows into morning pep pill for Mumbaikars

19-June-2004
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Hello Mumbai grows into morning pep pill for Mumbaikars

‘Hello Mumbai’ on Radio Mirchi is Mumbai City in a breakfast bowl. From the latest happenings in the city to snappy updates, Hello Mumbai gives you a view on the city. As per the station sources, “The show is the perfect mix. It’s music and information rolled into one. Right quotient to start your day.”

The show discusses the latest issues that make the city abuzz – be it the furor on the underwear billboards, politics becoming Bolly-tics or the exam paper leaks.

Sameer Soni, Station Director, says, ‘After all what is Mumbai City without its people? Mumbai is defined by its people – a vast melting pot of cosmopolitan culture. And each morning we say ‘Hello Mumbai’ to over 2.5 million people who make this city throb with energy.’

The station sources claim, “It’s not just a voice on air – it’s a friend in times of need. One incident that exemplifies this is that of a young listener who called Hello Mumbai to tell RJ Harsh about his experiences. This listener was very disappointed and upset since he had failed. But after hearing the ‘Kabhi Pass Kabhi Kamm’ show on Hello Mumbai, he was motivated and inspired to do better.”

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