The exchange4media Group is all set to celebrate creativity across one of the most loved medium – radio – with the third edition of the Golden Mike awards. The aim of the award function is not only to celebrate the creative minds that enhanced the radio industry with their quality work, but also recognise the effort taken by media agencies, advertising agencies, client and radio stations in giving listeners a perfect product experience.
Golden Mikes Jury this year consisted of personalities from varied walks of life who judged all the entries using a number of pre-decided parameters.
With less then a week to go, the excitement has been building as to who will bag the shiny golden trophy this year. Golden Mikes received more than 400 entries this year, out of which 172 entries were shortlisted.