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An RJ’s mantra to keep listeners glued…

An RJ’s mantra to keep listeners glued…

Author | exchange4media News Service | Saturday, Jul 09,2011 8:34 AM

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An RJ’s mantra to keep listeners glued…

“A listener always hates to listen or see a boring ad spot on any entertainment medium. It is always important to tease good content/ song which is queued in the playlist. The tease factor is the main driver for achieving high listenership for long hours,” says Vinayak Joshi, Radio Jockey, Radio City.More

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