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‘At WorldSpace, there is always more music than talk’

27-May-2005
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‘At WorldSpace, there is always more music than talk’

According to Chaitanya Hegde, Programme Director, Radio Sparsha and Radio Jhankaar, WorldSpace Satellite Radio, you don’t need to be an actor on air. You need to be real. In conversation Malini Menon of exchange4media, he says, “As a rule, at WorldSpace, we try and make sure there is always more music than talk.

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Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.