‘A lot of brand categories have increased spends on radio’

‘A lot of brand categories have increased spends on radio’

Author | exchange4media News Service | Saturday, Dec 10,2011 7:31 AM

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‘A lot of brand categories have increased spends on radio’

“FMCG and television are the two major brand categories that advertise on radio. At the local level, it’s the retail sector,” says Ashit Kukian, Radio City. More

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