PRWatch Series of wins sets Madison PR abuzz with activities

Series of wins sets Madison PR abuzz with activities

Author | exchange4media Mumbai Bureau | Thursday, Sep 23,2004 8:11 AM

Series of wins sets Madison PR abuzz with activities

Madison Public Relations seems abuzz with activities currently. The agency has recently added a series of businesses to its kitty – generating from multi-agency pitches. The client list is a diverse one and it accentuates the importance that advertisers today are placing on public relations.

The new businesses that the agency has added include Perfetti Van Melle India – a confectionary company, Standard Chartered Bank Manhattan Credit Card and Bombay Management Association – the apex body of professional managerial activities in Mumbai. The agency has also won Internet and Online Association, an industry trade organisation formed by leading portals, Multi Commodity Exchange (MCX) – a new-order nationwide, online multi-commodity exchange.

Commenting on the new acquisitions, Veena Gidwani, CEO, Madison PR, said, “We are really happy to have the opportunity to work with these clients. All of them have selected Madison PR in multi-agency pitches. I think that our strong focus on creativity and delivery were the factors that helped us get these businesses.”

Madison Public Relations has maintained a sharp growth over the past three years and currently works with blue-chip companies like P&G, Sify, Café Coffee Day, etc. and others across industries like FMCG, IT, pharma, healthcare, food, jewellery, lifestyle, fashion, engineering and financial services.

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