Top Story

e4m_logo.png

Home >> PR - Watch >> Article

Groopoffers.com appoints Brandspk as communications agency

21-July-2011
Font Size   16
Share
Groopoffers.com appoints Brandspk as communications agency

Groopoffers.com, a Paramount Deal-A-Day website, has appointed Brandspk Communication | PR as its official PR agency for India. Brandspk will be providing innovative insight-driven, strategic PR solutions for groopoffers.com.

Other than spokesperson profiling, product placements and industry participation, Brandspk will also construct tailor-made plans to feature groopoffers.com in industry vertical specific stories.

Commenting on the appointment, Raj Iyer, CEO, groopoffers.com, said, “The concept of group buying is at a very interesting yet exciting stage in India and we at groopoffers.com have a number offer magnificent and astonishing discounts on everything in services from spas, F&B, adventure sports and travel to real estate. To add momentum to our plans, we needed a communications partner who not only understands and comprehends the trade but also customizes the communication based on the product needs. The passion and thought process shown by BrandSpk was in sync with our strategy.”

“We are pleased to be chosen as communication consultants by groopoffers.com, India’s Numero Uno group deal offering company. We are excited to work with a dynamic team which is here to make group buying popular and empower the consumer to get the biggest discounts online,” said Anuja Chaudhary, Director, BrandSpk Communication |PR.

 

Tags

The production house has already established itself as the leader in the non-scripted genres. However, Rege now wants Endemol to achieve the same in the original scripted zone and film production

Naidu also talks about the ushering in of a new era of digital payments and says this is just the beginning and there’s lots of space for newer players to step in and evolve

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

India has become the diabetes capital of the world, with prevalence of the disease estimated to rise from 69.2 million to 123.5 million by 2040

Laban Stretchy Man, the new human shaped, stretchy, fruit flavoured chews from Orkla- Norway’s number one confectionery brand, has been launched and localized by MTR Foods in India