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Good Relations appoints Meenakshi Sachdev Varma as COO

02-February-2005
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Good Relations appoints Meenakshi Sachdev Varma as COO

Public relations consultancy Good Relations (India) has appointed Meenakshi Sachdev Varma as its Chief Operating Officer with immediate effect. GRI also announced several new business acquisitions in each of its offices in Mumbai, Delhi, Bangalore, Chennai and Kolkata.

Meenakshi, who has been a part of the industry for 15 years, has worked earlier at Good Relations. Her past appointments have included Head of Operations, Asia Pacific, for AV&T UK Limited; Head of Network Development, South Asia, for BBC World; and Account Director, Profile, the PR division of Grey Worldwide India.

Anthony Good, Chairman, Good Relations, said, "I am delighted to have Meenakshi on board once again and am confident that she will prove to be an able leader, guiding the company in fulfilling its mission of excellence in all areas of PR and corporate communications with innovative PR programmes strategically tailored to meet the specific needs of individual clients.”

On the account front, GRI’s Mumbai office has bagged assignments to handle the Golden Jubilee celebrations of the Filmfare Awards and the forthcoming Pond’s Femina Miss India. It has also expanded its relationship with the UTV Group, in that it will also handle the account of UTV’s Television Content production division, in addition to its existing client, Hungama TV.

GRI’s Bangalore office has won the WorldSpace account, Jockey, the innerwear brand; and global technology companies Mysys and OPI (Outsource Partners International).

In Delhi, GRI has recently added Cartier, E-charge, Max Healthcare, Manna Studio Line and Deakin University, while in Chennai it has bagged global NGO World Vision and BPO player Prodapt Solutions.

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