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Fourth Estate adds Firstouch, M-AdCall, DLF New Gurgaon biz to its kitty

20-September-2014
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Fourth Estate adds Firstouch, M-AdCall, DLF New Gurgaon biz to its kitty

Fourth Estate, a boutique public relations advisory, has added three new clients, each one from Mumbai, Bangalore and Delhi – Firstouch, M-AdCall and DLF New Gurgaon.

Firstouch is a regional smartphone maker company and has recently launched Firstouch mobile phones in Gujarati language. The company is now gearing to launch Firstouch Regional Smartphones in Hindi and Marathi languages followed by all other Indian languages within a year.

M-AdCall has introduced innovative mobile advertising services such as m-AdCall, m-Ad AppTouch, m-Ad InApp, and m-AdCall Digital. The m-AdCall platform provides brands the combined benefits of the power of a video medium and the interactivity of mobile. It builds deep brand engagement with mobile users, who ‘opt-in’ to the service.

DLF Gardencity is a residential project of DLF in New Gurgaon. The township is spread over 600 acres. The projects under the Gardencity have been launched in Sectors 81 to 95 along the NH-8 connecting Gurgaon to Manesar.

Commenting on the new wins, Sunil Khosla, President, Fourth Estate said, “At Fourth Estate we always focus on creating effective PR strategy to support brand/ product campaigns for our clients. Creativity is as important in public relations as much as it is in advertising or other modes of communication. That is why we succeed in guarantying deliverables to our clients who are from diverse industries and sectors.” 

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