Top Story


Home >> PR - Watch >> Article

Fourth Estate adds Firstouch, M-AdCall, DLF New Gurgaon biz to its kitty

Font Size   16
Fourth Estate adds Firstouch, M-AdCall, DLF New Gurgaon biz to its kitty

Fourth Estate, a boutique public relations advisory, has added three new clients, each one from Mumbai, Bangalore and Delhi – Firstouch, M-AdCall and DLF New Gurgaon.

Firstouch is a regional smartphone maker company and has recently launched Firstouch mobile phones in Gujarati language. The company is now gearing to launch Firstouch Regional Smartphones in Hindi and Marathi languages followed by all other Indian languages within a year.

M-AdCall has introduced innovative mobile advertising services such as m-AdCall, m-Ad AppTouch, m-Ad InApp, and m-AdCall Digital. The m-AdCall platform provides brands the combined benefits of the power of a video medium and the interactivity of mobile. It builds deep brand engagement with mobile users, who ‘opt-in’ to the service.

DLF Gardencity is a residential project of DLF in New Gurgaon. The township is spread over 600 acres. The projects under the Gardencity have been launched in Sectors 81 to 95 along the NH-8 connecting Gurgaon to Manesar.

Commenting on the new wins, Sunil Khosla, President, Fourth Estate said, “At Fourth Estate we always focus on creating effective PR strategy to support brand/ product campaigns for our clients. Creativity is as important in public relations as much as it is in advertising or other modes of communication. That is why we succeed in guarantying deliverables to our clients who are from diverse industries and sectors.” 

Anil Uniyal, CEO, Bloomberg|Quint, on his business objectives, the reason behind pushing back the launch of the channel and more

Oracle India believes that marketing has entirely evolved because of the change in the buying process of customers

Dennis Oudejans, CEO, AdVoice, on the journey so far, targeted AdVoice networks and his vision for the company

Aparna Bhosle, Business Cluster Head - Premium & FTA GEC channels - ‎ZEEL, on its new property, sponsors, investment on acquisition and response to BBC First

Accessible luxury footwear brand Oceedee has launched its digital-first brand campaign to unveil its proposition - Strut Your Quirk

A stylish new global advertising campaign celebrating the art of living well – the ‘Art of Savoir-Vivre’ - brings to life the heart and soul of Belmond and its global travel experiences –a world full...