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Flashed Yesterday: Have a say in selecting India’s best PR professionals

15-March-2012
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Flashed Yesterday: Have a say in selecting India’s best PR professionals

For long the public relations and corporate communications industry has highlighted the lack of good and highly skilled talent. The India PR & Corporate Communications Awards (IPRCCA) seek to recognise the contributions and talent of these precious few through the special Excellence Awards.

PR and corporate communications agencies, corporates and individuals are free to nominate the names of the professionals who they think qualify for these Excellence Awards. The chosen ones will be joining the illustrious ranks of professionals like Dr Pragnya Ram, Group Executive President, Corporate Communications & CSR, Aditya Birla Group, who was awarded the Hall of Fame Lifetime Achievement Award in 2011; Roma Balwani, Head, Group Corporate Communications, Mahindra & Mahindra, who was adjudged Corporate Communication Professional of the Year 2011; and Emami Group’s Mamta Kalra Juneja, who won the Young Achievers Award in 2011.

Following are the criteria for selecting the winners:

Corporate Communication Professional of the Year 2012
• Open to individuals who may nominate themselves or be nominated.
• The judges will look for a corporate communication professional, who has demonstrated outstanding communication to reach stakeholder audiences.
• The candidate must have made significant contributions to his/ her company, which have a positive influence and benefit to the stature and progress of the company and industry on the whole.
• The candidate must be known for his/ her character and admired for the body of his work in the industry.
• Significant achievements in the period covered by this year’s Awards, as well as career achievements to date will count favourably in the judging.

Young Achievers Award IPRCCA 2012
• Open to communication professionals in agencies and corporate houses who are under the age of 30 on December 31, 2011.
• The candidate must have worked in the industry for minimum five years and demonstrated leadership skills amongst his/ her peers.
• The candidate must have the stature and potential of a future leader, demonstrating exceptional talent.
• He/ she should be committed to the industry and have made significant contributions to the industry.
• The nomination must be accompanied by an endorsement from the current employer, stating his/ her nomination valid.
• Nominating letters should address the nominee’s qualifications for this award and contributions to the communications industry.
• Nominating letter could also include supporting letters from members of the industry who qualify the importance of the nominees contribution

PR Professional of the Year
• The individual who have represented the best work in public relations and set an example of the management function that establishes mutually beneficial relationships between the agency and the client.
• The candidate must have made significant contributions to his/ her company, which have a positive influence and benefit to the stature and progress of the company and industry on the whole.
• The candidate must be known for his character and admired for the body of his work in the industry.
• The judges will look for evidence of outstanding achievement in handling PR campaigns, showing creativity, relevance to brief and results. They will also look for evidence of the nominees’ ability and willingness to extend their range of PR skills.

Hall of Fame Lifetime Achievement Award
• Nominees must have made significant contributions to the chapter in a leadership position.
• Nominees must have demonstrated exceptional professional capability during their career.
• Nominees must have contributed to the advancement of the profession through their work.
• Nominees must exhibit personal and professional qualities that make them role models for other PR practitioners.
• Nominee must be a legend in the communications industry in terms of the body of work produced and contribution to the industry.

Dr Pragnya Ram leads a distinguished jury panel of seasoned corporate communications professionals this year.

The India PR & Corporate Communications Awards will be given away at a glittering ceremony on March 22, to be held in New Delhi. The Awards are presented by Adfactors Public Relations. SAIL is the co-sponsor, while Yakult is the official health drink partner.

To send in entries and for further details, please visit:
http://www.exchange4media.com/iprcca2012/index.html

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