Top Story

e4m_logo.png

Home >> PR - Watch >> Article

Edelman appoints Cornelia Kunze as Vice Chairman, APAC

09-May-2012
Font Size   16
Edelman appoints Cornelia Kunze as Vice Chairman, APAC

Edelman has named Cornelia Kunze as Vice Chairman, Edelman Asia Pacific. In her new position, Kunze who is currently CEO of Edelman Germany will support David Brain, President and CEO, Asia Pacific and the regional team. Kunze will be based in Mumbai.

Kunze will help develop the consumer and brand planning offering. She will also further develop Edelman’s current stable of German clients in the region, which include BMW, Osram, BASF and TÜV SÜD. In India, Kunze will support Robert Holdheim, Managing Director of Edelman India with the rapid development and expansion of the business in wake of the Tata win by Rediffusion/Edelman.

Commenting on Kunze’s appointment, Brain said, “I worked with Cornelia for seven years in EMEA. During that time she took our business in Germany from $6 million to $18 million.

“Over the past few years, Cornelia has transformed our offering in Germany into what is arguably the most sophisticated of its kind in the market. One piece of this was the acquisition and integration of digital firm GoSub. That experience will be invaluable as we look to continue our development in the Indian market,” said Holdheim.

A new CEO for Edelman Germany will be announced later this month.

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

For their latest campaign ‘Peeoge toh Janoge’ (English translation: you’ll buy it if you taste it), Wagh Bakri and DDB Mudra gave Sakshi a new, rustic avatar.

Dabbawalas send some extra love along with dabbas to working professional across Mumbai

The Diamond Producers Association brings to life another rare moment as part of the ‘Real is Rare. Real is a Diamond' Campaign