Top Story

e4m_logo.png

Home >> Media – Print >> Article

Winners of first ever exchange4media Dainik Bhaskar INK Awards to be announced today

15-May-2014
Font Size   16
Share
Winners of first ever exchange4media Dainik Bhaskar INK Awards to be announced today

Dainik Bhaskar INK Awards is an initiative by exchange4media group. The first edition of the Awards will recognise work done between January 1, 2013 and December 31, 2013. The Awards have been instituted to reward creativity in newspaper advertising and to recognise the talent behind it. Award ceremony will be held in Mumbai today at ITC Grand Central.

In its inaugural year, the Awards aim to reward creativity in newspaper advertising across 21 categories. There were a total of 497 entries received from across agencies, publications and clients like McCann, Ogilvy & Mather, HUL, Titan, Tata Housing, Godrej Properties, Lodestar UM, GroupM, Madison, Zee, Star, Viacom18, BCCL, DNA, Malayala Manorama, etc.

The Awards seek to raise the profile and standard of print advertising in India and to reward strategic thinking, innovation, creativity and effectiveness in all media in this sector. They will also honour the outstanding contributions made by various individuals and organisations to the print advertising industry.
 

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Baba Ramdev brought his sharp wits for an interview with e4m where he promised to disrupt more markets and spoke about he the way he created a brand through consistent and selfless work

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Thomas, Chief Marketing Officer, Diageo India, gives us a peek into the marketing strategy for McDowell’s No 1 Soda, its creation of ‘No 1 Yaari Jam,’ their own set of 4Ps and importance of content

Prior to joining Madison PR in 2012 Chaudhary was Group President Corporate Communications at Reliance Industries Limited.