Top Story

e4m_logo.png

Home >> Media – Print >> Article

Warner-Lambert launches online contest for Clorets

23-November-2000
Font Size   16
Share
Warner-Lambert launches online contest for Clorets

It is for the first time that the company has opted for online contests to promote Clorets. To create awareness for the contest, the company is all set to launch a high-profile television campaign on December 24, 2000. The firm has joined hands with Channel V to design the creatives. To target the youth segment the firm will be airing the TVC on Channel V.

According to C2W chief operating officer Ranganath Thota, the objective of the online contest is to build awareness for Clorets with Netizens through an interactive contest. "This contest is in fact a pioneering effort from both C2W and Clorets.

Created by C2W, the contest will run till December 13, 2000. Under the contest, the winner gets a scuba-diving trip to Goa

Tags

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Luis Fonsi, Rita Ora, Jain of Makeba fame , Dimitri Vegas, Jason Derulo, Charly Black and Dasu, J Balvin, Parineeti Chopra, Tiger & Jackie Shroff speak exclusively to the radio channel

The Film-Maker, as the host of ‘Calling Karan’, Will Be Just A Phone Call Away From Listeners Seeking Advice On Love & Relationship

The group aims to double its FMCG turnover to Rs. 1,000 crore over four years.