Top Story


Home >> Media – Print >> Article

Vogue India seeks to up the style quotient with its first Catwalk Report

Font Size   16
Vogue India seeks to up the style quotient with its first Catwalk Report

Vogue India has launched its first ever Catwalk Report, a 76-page comprehensive fashion report spanning four main fashion capitals of the world – Milan, Paris, New York and London – and two emerging fashion weeks in India – Delhi and Mumbai. A 360-degree representation of the catwalk experience, the report will accompany the main edition of Vogue twice a year – Spring/Summer collection and Autumn/Winter collection.

DTC is the co-sponsor of the Catwalk Report for Indian readers.

Arjun Mehra, Publishing Director, Vogue India, said, “The whole idea behind the Catwalk Report is to give a preview to the consumer of what the trends are going to be in the season. It also tells our readers about places from where they can buy stuff that are a part of the latest trend.”

Commenting further on how the report was prepared, Mehra explained, “We deputed a special team to attend international fashion weeks for a comprehensive coverage of the fashion events happening at Milan, Paris, New York and London. We also did a comprehensive coverage of the India Fashion Week, which was followed by a cumulative research that was then aggregated to form the basis of this in-depth and incisive report, which is complete with fashion and accessory trends, forecasts, editor’s picks, tips, all decoded for the Indian reader.”

Priya Tanna, Editor, Vogue India, said, “Catwalk 2008 is our first ever report, and compared to most other reports that focus on designers or trends, we take ours a step ahead and break the collections with trends first and then further decode it for the readers with tips and how to’s.”

Tanna further said, “Apart from the regular fare of trends, this report is complimented with value added information, which is intended to give readers a 360-degree fashion week experience across all the capitals, and to heighten their familiarity with the cosmos of style.”


Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Viacom 18 promises to announce new release date soon

Luis Fonsi, Rita Ora, Jain of Makeba fame , Dimitri Vegas, Jason Derulo, Charly Black and Dasu, J Balvin, Parineeti Chopra, Tiger & Jackie Shroff speak exclusively to the radio channel

The Film-Maker, as the host of ‘Calling Karan’, Will Be Just A Phone Call Away From Listeners Seeking Advice On Love & Relationship