According to traders in Delhi, the cut-flower market has roughly generated an earning of around Rs 70-80 lakh on Valentine’s Day. Even though the price of a single stem was higher by about 100 to 150 per cent, people have been making a beeline for buying them for their valentines.
Roses, both of the Tata and Super variety were sold for around Rs 30 to Rs 50 per stem in Delhi on the Valentine’s Day as against the everyday price of Rs 5 to Rs 10. By late-afternoon most of the boutiques have been refusing fresh orders, due to shortage of supply.
Demand of flowers usually go up during this period, Diwali and in New Year. However, demand during Valentine’s is nearly higher by 200 per cent. Even in the flower mandis in the city, the roses were dearer by about 100 per cent. Even Bangalore was not left behind. Demand of roses in the Silicon City has been very good.