Top Story

e4m_logo.png

Home >> Media – Print >> Article

TOI shuts down Ahmedabad and Baroda Times Supplements

19-April-2002
Font Size   16
Share
TOI shuts down Ahmedabad and Baroda Times Supplements

exchange4media News Service

In an obvious attempt to cut costs, newspaper giant Times of India has closed down its two non-profitable city supplements - Ahmedabad Times and Baroda Times.

Times of India has been coming out with its daily city supplements from its publishing centnres of Delhi, Chandigarh, Lucknow, Patna, Mumbai, Pune, Ahmedabad, Baroda, Calcutta and Hyderabad. In fact Calcutta Times and Hyderabad Times were introduced recently as the two editions were launched only last year.

Only a couple of months back, the newspaper had reduced the frequency of East Delhi Plus and West Delhi Plus (neighbourhood supplements) from three a week to one issue a week to cut down the operational expenses because of the ad crunch. Last year, a weekly business supplement focusing on NCR ''Times Business Opportunities'' was shut down within months of its launch, as it did not make any business sense.

And now following the footsteps of its rival Hindustan Times, The Times of India is getting ready to launch a sleek, internationally compact sized edition from May 15. This ''new look'' Times of India will result in about 12 percent saving to the organisation in terms of newsprint cost.

Tags

In this week's chillout, Gupta shares her weekend routine that not only helps her deal with the high stress of corporate life but also allows her to create some cherished memories. Read on…

NP Singh, CEO of Sony Pictures Networks India, talks of SPN’s growth drivers, pay wall for content, sharing IP and more…

The future of the industry will be 1:1 advertising as traditional channels, like television, become more addressable: Bryan Kennedy, Epsilon

The Founder of Pocket Aces shared his insights on how the consumption of content has evolved and how digital media is growing as the preferred medium of entertainment.

Nikhil Kumar will report to Paritosh Srivastava, COO, Publicis India

On the back of resounding success of its maiden work for Motilal Oswal, Mullen Lintas has introduced a sequel in different settings; again, reinforcing the image of Motilal Oswal as ‘Experts in Equity...

Sony Ten 1 took over Star Sports 1 Hindi to lead the sports genre with three of its properties making it to the Top 5 Programs for BARC Week 46