The Times of India is planning to launch its Chennai edition by April 2005. M Venkataraman, Director-Corporate, The Times of India, who would be taking over as the Project Director for this edition, has confirmed the development to exchange4media. Identifying the Chennai market as a potential business domain, he said that a Chennai edition was long overdue with the print major.
Venkataraman, however, mentioned about the strong competition The Times of India was anticipating from The Hindu – currently, the strongest player in the market.
As a man well-acquainted with the local flavour, Venkataraman would render his professional guidance to the TOI Chennai team. “I am going Chennai to head this project. And I’ll be with the team till the edition strengthens its presence there,” said Venkataraman, who is currently based in Delhi.